MID-SHORE WIC

Our Easton office is moving! We are relocating to 611 Dutchmans Lane, Suite A, Easton MD 21601. WIC participants with an appointment on or after August 31 in Easton should arrive at our new location. This new space will allow us to better serve WIC families. We look forward to seeing you there! Please call us at 410-479-8060 if you have any questions about this change.

an African American woman sits on a couch breastfeeding her baby

Celebrating National Breastfeeding Month

August is National Breastfeeding Month, a time to celebrate and promote the incredible benefits of breastfeeding for both mom and baby. As a new or expecting mother, you may have heard a lot about breastfeeding, but understanding its profound impact on your health and your baby’s development can inspire you to embark on this rewarding journey.

The Benefits of Breastfeeding for Baby and Mom

For Your Baby: Breastfeeding provides the best possible start in life. Your breast milk is a complete source of nutrition, perfectly tailored to meet your baby’s needs. It’s packed with antibodies that help protect your baby from illnesses, reducing the risk of infections, allergies, and even chronic conditions such as asthma and obesity later in life. Breastfed babies are also less likely to suffer from sudden infant death syndrome (SIDS) and tend to have healthier weights as they grow.

For You, Mom: Breastfeeding isn’t just beneficial for your baby; it also offers significant health benefits for you. Nursing your baby helps your body recover more quickly after childbirth by promoting the release of oxytocin, a hormone that encourages your uterus to return to its pre-pregnancy size. Breastfeeding also reduces your risk of breast and ovarian cancers and may help you lose pregnancy weight faster. The close physical contact during breastfeeding can strengthen the bond between you and your baby, providing emotional benefits that can help combat postpartum depression.

WIC’s Support for Breastfeeding Moms

At WIC, we understand that breastfeeding can sometimes be challenging, especially in the early days when you and your baby are learning together. That’s why we’re here to support you every step of the way, helping you to reach your breastfeeding goals.

Our Breastfeeding Peer Support Program is designed to connect you with a community of moms who have been where you are. Our trained peer counselors provide personalized support, answering your questions, offering encouragement, and sharing practical tips to make breastfeeding more manageable. Whether you’re dealing with latch issues, concerns about milk supply, or simply need someone to talk to, our peer counselors are just a phone call away.

Additionally, WIC offers educational resources and lactation support services. Our knowledgeable staff can help you create a breastfeeding plan that fits your lifestyle, providing guidance on topics like pumping and storing milk if you’re returning to work. We also offer breastfeeding coaching that covers everything from the basics of breastfeeding to more advanced topics like managing common challenges and understanding your baby’s hunger cues.

Join Us in Celebrating National Breastfeeding Month

This National Breastfeeding Month, we invite you to take advantage of the resources and support available through WIC. Whether you’re just starting your breastfeeding journey or you’re an experienced mom, WIC is here to support you and help you succeed. Remember, every ounce of breast milk you provide is a gift to your baby, and WIC is here to make your breastfeeding experience as positive as possible.

For more information about our Breastfeeding Peer Support Program, please visit our website, or call us at (410) 479-8060. We’re here to help you and your baby thrive!

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